Privacy Policy

In effect since September 30, 2026. Updated October 4, 2026 (cookie choices).

This Policy explains how RaisLife (raislife.com) handles your personal data in accordance with Brazil's LGPD (General Data Protection Law, Law No. 13.709/2018). It complements our Terms and Conditions of Use.

1. Who is responsible for your data

The data controller is BACKSTAY TECHNOLOGY LTDA, CNPJ 68.588.840/0001-50, the company responsible for RaisLife. For anything about your data, contact our data protection officer by email at contato@raislife.com.

2. What data we collect and why

2.1. Browsing and cookies

When you visit the site, technical data is collected automatically through cookies and similar technologies: IP address, device and browser type, pages visited, time spent on the site and where you came from. We use this data to:

• audience statistics, with Google Analytics and Jetpack stats, to understand which content is read most and to improve the site;
• show ads, with Google AdSense — Google and its partners may use cookies to show ads based on your visits to this and other sites. You can turn off personalized ads at adssettings.google.com;
• security and performance, with Cloudflare, which protects the site against attacks and speeds up loading.

How to choose: analytics and advertising cookies come enabled when you arrive at the site, and the “Your privacy, your choices” banner appears for you to decide. There you can decline everything (“Necessary only”) or choose what to allow (“Customize”); your choice takes effect immediately and is stored in your browser for 6 months. To change it later, tap the “Cookie preferences” button in the corner of the screen. Without your permission for ads, Google may still show non-personalized ads, without cookies.

You can also block or delete cookies in your browser settings; some site features may stop working.

2.2. Blog comments

When you comment, we process your name and your email address (which is not published), the text and, if you submit them, your profile photo, any attached images and the sticker you chose, along with the date and time you accepted this Policy. Your name, photo, comment and images are shown publicly on the page. Uploaded images are re-saved by the site itself, which strips location data and other metadata from the original file. Comments are reviewed before they appear.

• Sign in with Google: if you choose this option, we receive from Google only your name, email and profile photo. We verify the sign-in with Google, we do not create an account on the site, and we keep a copy of the photo on our server.
• Anti-spam: the text, name, email, IP address and browser of whoever comments are analyzed by the Akismet service (Automattic) to block spam.
• Likes: we store only the total number of likes on each comment and a non-reversible code of your IP address, for up to 1 year, to count one like per person. What you liked, and your name and email for your next comment, are kept only in your browser — you can delete them at any time.

2.3. Emails and notifications

• Email sign-up: if you fill out a sign-up form (Mailmunch service), we use your name and email to send the content you asked for. You can ask to unsubscribe at any time by emailing contato@raislife.com.
• Browser notifications: if you allow notifications (OneSignal service), we store an identifier for your browser to alert you about new content. You can turn them off in your browser settings.

2.4. Contact

If you write to us, we use the information in your message only to reply.

3. Legal bases

• Consent (art. 7, I): publish your comment, sign in with Google, receive emails and notifications.
• Legitimate interest (art. 7, IX): audience statistics, site security and anti-spam.
• Compliance with a legal obligation (art. 7, II): keep access logs, as required by Brazil's Marco Civil da Internet (Internet Civil Framework).

Where the legal basis is consent, you may withdraw it at any time, without affecting what was done before.

4. Who we share data with

We do not sell your data. It is processed by providers that help us run the site: Google (Analytics, AdSense and sign-in), Automattic (Jetpack and Akismet), OneSignal, Mailmunch, AddToAny (share buttons), Cloudflare and Hostinger (hosting). Some of them store data outside Brazil, mainly in the United States; these transfers follow Article 33 of Brazil’s LGPD (General Data Protection Law).

5. How long we keep data

• Comments: for as long as the post exists, or until you ask for removal.
• Like records by IP address: up to 1 year.
• Email sign-up and notifications: until you unsubscribe.
• Site access logs: for the period required by Brazil's Marco Civil da Internet (Internet Civil Framework).

6. Your rights

You may, at any time: confirm whether we process your data; access it; correct it; request the anonymization, blocking or deletion of unnecessary data; request portability; find out with whom we share it; withdraw your consent; and request the removal of a comment you posted. Simply write to contato@raislife.com. You can also file a complaint with Brazil’s National Data Protection Authority (ANPD).

7. Children and teenagers

The site is not directed to children under 18, and we do not knowingly collect data from children.

8. Changes to this Policy

We may update this Policy. The date at the top shows the version in effect.